About Us

We are a nationwide spa parts distributor committed to best serving the hot tub and spa industry professionals

Allied Innovations


Based in Las Vegas, Nevada.
What started over 40 years ago with an inventor of an air switch control, evolved a leading manufacturer, distributor and custom injection molder. Allied provides a "One Stop Source" for hard-to-find genuine brand products along with innovative controls and parts.

Spa Parts Plus


Based in Prescott Valley, Arizona.
Providing wholesale spa parts, spa equipment and spa accessories, since 1986, to spa dealers, spa service operators and spa etailers around the world.

Largest selection

With more than 10,000 items in stock, Spa Parts + by Allied is every spa and hot tub professional’s one stop source for replacement parts.

Same day shipping

Our same-day shipping promise is exactly what it sounds like. If your order is placed before 4:30 PM (Mountain Time), it ships out on the same day.

Great service

Our customer service team provides to our customers accurate and timely information on orders, stock, shipment tracking and much more.

Superior support

Our certified & experienced technical support group are available to answer your questions and find solutions for your technical problems.

Providing a range of complementary and extended distribution services to the spa and hot tub industry, both companies, now united under the Spa Parts + by Allied name, are better positioned to respond to the industry growing demands by sharing their best forces and capabilities.

(Excerpts from Marie Gerrish, Spa Parts + by Allied General Manager, interview)

Can you provide a brief history of the company and the kinds of services the company provides? 
Allied Innovations was and still is a manufacturer of Len Gordon and Spa Builder products, injection molder and wholesale distributor for the hot water markets. Since 2003, our main focus has been to be the "one stop shop" for our customer base and to increase our presence for spa dealers and spa repair companies.

Can you talk about Allied’s acquisition of Spa Parts Plus? When and how did the acquisition transpire?
The acquisition was completed Jan 7, 2019.  Teaming up with Spa Parts Plus supports Allied’s plans for growth with a vision to become the global supplier of choice of parts for spa and hot tub professionals all around the world with a "3-way" high level value proposition: competitive offering, best customer service possible and largest parts inventory.

How will this acquisition benefit both Allied and Spa Parts customers? 
Both companies are better positioned to respond to our industry growing demands by sharing our strengths and capabilities. Customers will really benefit from our joint offerings. A few examples include a bigger team to honor that value proposition mentioned above, better customer and technical support, same day shipping on high moving or rare parts, competitive shipping rates due to combine volume.

How has the transition gone thus far? 
Seamless for our customer base, our teams are working well together. Barry Knickerbocker, Spa Parts Plus’ former owner, is our new Vice-President Supply Chain and all his team is now working with us to make it happen.

What types of products does Allied offer for spa dealers? 
We carry all the name brands of our market, continue to offer a vast inventory, from high moving products to hard to find parts, and promote inventory for same day shipments.

What’s in store for Spa Parts + by Allied
We will continue to strive on being the preferred spa parts distributor in our market.  Our goal will still be to be the largest distributor with growth in product offerings and services. 

Anything exciting in the works you want to talk about? 
With our new website and our printed catalog coming this winter under our new signature, which preserves the Spa Parts Plus name while confirming the ownership of Allied Innovations, the value of both brands in the industry will be maintained and the synergy benefits will be clearly demonstrated to our customers.

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Important message to spa and hot tub owners.

Please note that spaparts.com online store is for the exclusive use of spa and hot tub manufacturers, distributors, dealers and technicians. We do not sell to consumers.

If you own a spa or hot tub, please refer to eretailling stores like spapartsproshop.com for parts and advice.

Industry members, please fill in and submit your application form.

Complete the fields of the form below, then click the submit button to send your application to spaprts.com Upon your application approval, you will receive by email your discount level. Please, allow 24 hours on weekdays for the process.

If you need assistance, please contact the Spa Parts + by Allied Customer Service at 1-800-237-9937, use our contact us form or send an email to customerservice@spaparts.com

With more than 10,000 items in stock, we are your one stop source for control systems, keypads, pumps, jets, accessories and replacement parts for spas and hot tubs