News and communiques

Press releases on Spa Parts + by Allied online marketplace,
brands, products and services.


Press release.
For immediate publication.


Las Vegas, 12/21/2018

Allied Innovations LLC is pleased to announce the acquisition of Spa Parts Plus. Providing a range of complementary and extended distribution services to the spa and hot tub industry, both companies will now be better positioned to respond to the industry growing demands by sharing their best forces and capabilities.

Allied Innovations LLC is one of the spa industry’s leading providers of genuine brand spa controls and replacement parts including Len Gordon, Gecko, Aqua-Flo, Spa Builders, Brett Aqualine, Balboa, Waterway and more. Its customer base includes manufacturers, wholesale distributors, dealers, service companies within various markets of the swimming pool, spa, jetted tub, electrical, heat pump, garbage disposal, pedicure, international and custom injection molding. With manufacturing and warehousing facilities in Las Vegas, Nevada, Allied Innovations offers thousands of products and parts through its printed catalog and online store (

Considered as an institution in the spa and hot tub industry, Spa Parts Plus operates as a distributor of spa parts, equipment and backyard leisure products. The company was founded in 1986 and is based in Prescott Valley, Arizona. With a catalog and an online store ( featuring over 6,000 spa related parts and products offered to spa dealers, service operators and eretailers around the world, Spa Part Plus is committed to meeting the needs of the spa and hot tub industry with prompt and professional assistance and is renowned for its excellence in logistics and customer service.

“The acquisition of Spa Part Plus supports Allied’s plans for growth with a vision to become the global supplier of choice of parts for spa and hot tub professionals all around the world.”
Marie Gerrish, General Manager, Allied Innovations LLC.

“Spa Parts Plus provides an exciting opportunity for Allied, specifically for its distribution activities. The sharing of our techniques and processes will strengthen and extend the services proposed by both Allied and SPP and will support our shared plans to meet the increasing demand in the industry and to offer the best catalogs and services possible to our customers.”
Barry Knickerbocker, Spa Parts Plus Inc. owner and founder.


Note that both companies, Allied Innovations and Spa Parts Plus, will remain structurally separate and maintain their own identity and organization but will now act as dbas of ActivCarts Inc. For more information, please contact Marie Gerrish at



Based in Las Vegas, Nevada.
What started over 40 years ago with an inventor of an air switch control, evolved a leading manufacturer, distributor and custom injection molder. Allied provides a "One Stop Source" for hard-to-find genuine brand products along with innovative controls and parts.

Based in Prescott Valley, Arizona.
Providing wholesale spa parts, spa equipment and spa accessories, since 1986, to spa dealers, spa service operators and spa eretailers around the world.

With more than 10,000 items in stock, we are your one stop source for control systems, keypads, pumps, jets, accessories and replacement parts for spas and hot tubs